Seven days sounds like a stunt. It isn't. It's the natural result of removing the things that actually make software slow: unclear scope, rebuilding foundations, and polishing before the thing works. Our process has four phases and each one kills one of those problems.
Blueprint (day 1). We write one tight spec — the problem, the data model, the security posture, the definition of done. Most delays come from ambiguity, so we spend real time here. No lorem, no 'we'll figure it out later.'
Build (days 2–4). Structure first. Real content, real schema, row-level security from the start. The app works before it's pretty, and we test against real inputs — a type-clean function that crashes on real data isn't done.
Design (days 5–6). Now it gets polished: motion, responsive down to a small Android screen, dark-mode discipline, performance. Launch (day 7): production, analytics, handover docs. The teams that miss this timeline almost always broke rule one — they started building before the blueprint was tight.